SAMSys’ RFID Hardware
Deployed at Bradshaw International for Wal-Mart RFID Compliance Project
TORONTO, ON - March 7, 2005 SAMSys
Technologies Inc. (SMY: TSX),
an international provider of Radio Frequency IDentification
(RFID) hardware solutions has been deployed at kitchenware supplier Bradshaw
International as part of an enhanced warehouse location tracking system
designed to comply with Wal-Mart’s RFID mandates. Bradshaw holds the #1 market
share for kitchen accessories sold through the grocery, drugstore and mass
merchandise channels with its Good Cook™ brand, and is among the 137 suppliers
involved in the rollout phase of Wal-Mart’s RFID project.
SAMSys’ MP9320 UHF Long-Range Reader is being used to
perform verification functions ensuring the readability of RFID tags applied to
Bradshaw pallets and cases destined for Wal-Mart’s pilot RFID distribution
centers in
The system that MobileXe designed for Bradshaw’s 1-million-square-foot
distribution center in
EPC labels are printed and applied only to EPC-flagged items, then given to an
order puller or checker. Once a pallet is full or the order is complete, the
EPC items are delivered to a special verification conveyor where the SAMSys reader is installed. A photo eye triggers the reader
and determines a good or bad read. A bad read stops the conveyor, triggers a
light tree, and requires a manual push-button reset.
This pilot system or a variation is expected to expand to other areas of the
Bradshaw facility as RFID adoption spreads, potentially creating a need for
RFID equipment at each of the dozens of doors in the company’s warehouse.
“Tag verification is a critical step in the RFID process, and we needed a
reliable reader that provided maximum flexibility in tag selection,” said
“Companies like Bradshaw are leading the way on RFID through their
participation in Wal-Mart’s electronic product tracking initiative, and their
choice of RFID equipment is setting an example for the rest of the industry,”
said Cliff Horwitz, chairman, CEO and president of SAMSys Technologies Inc. “The use of our readers at
Bradshaw, Jack Link’s Beef Jerky and for other Wal-Mart compliance projects is
therefore positioning us to capture significant market share as RFID gains
momentum, both to aid product tracking for trading partners and to help
businesses improve their internal operations.”
The SAMSys MP9320 UHF Long-Range Reader deployed at
Bradshaw supports all EPC tag protocols including EPC Class 0, 0+, Class 1,
ISO18000-6A, 6B, 6B "fast", Philips U-code 1.19, 1.19
"fast", Intermec Intellitag, and EM Marin 4022, 4222, 4223, and is upgradeable to EPC Class1
Gen 2. It also offers multi-regional support via configurability for North
America FCC (902-928 MHz) and European ETSI (865-869
MHz) regulatory environments.
About SAMSys Technologies Inc.:
SAMSys Technologies Inc. (SAMSys),
founded in 1995, is a world-leading provider of radio frequency identification
(RFID) hardware solutions and RFID integration consulting services designed to
evaluate and recommend optimal RFID solutions to enhance existing business
process. SAMSys offers a family of products to
simplify the installation and ensure the ongoing performance of the overall
RFID hardware infrastructure. SAMSys is a public
company whose shares are listed for trading on the TSX
Exchange under the symbol: “SMY”. The Company has a
total of 47.6 million shares outstanding. Visit SAMSys
at www.samsys.com and www.investorfile.com.
About Bradshaw International:
Bradshaw International, headquartered in